Google just launched a new way of personalized search, the Search Wiki, where you can organize the results of your search, in just the way is more suitable for you.

Watch the video to understand and continue reading below to know how this can affect your dental clinic: 

The more and more google is trying to improve the experience of the user, and the searches are going to be more personalized in the near future. Google is going to be keeping track of all your searches, and is going to be showing you the results, depending on your previous searches and where are you located.

That means that now is not so important to rank the first place in Google, because every person is going to be seeing a different result in Google depending on their profile and preferences.

This is producing major changes on how the web sites and dental internet marketing strategies have to be designed. The contents of every web site, will have to be of extraordinary quality, and completely serving to the users interests. Video and images are going to be a priority to have on every web site, since this is contemplated as a very good user experience by google.